WBN Marketing of Florida is built on experience, accountability, and long-term thinking. Our team brings together strategy, technical expertise, and clear communication — so clients always understand what’s being done, why it matters, and how it supports growth.
We don’t operate like a volume agency. Every client relationship is intentional, and every strategy is grounded in real-world performance.
Our team is made up of specialists across SEO, web development, content, and social media — each focused on their area of expertise while collaborating as a unified strategy team.
Founder and Managing Director
Nella DeCesare is the founder of WBN Marketing of Florida and a seasoned marketing strategist with more than three decades of experience guiding businesses through an evolving digital landscape.
Her background spans SEO, content strategy, brand positioning, and digital marketing systems that support measurable growth. Known for her direct approach and strategic clarity, Nella works closely with clients who want marketing that performs — not just looks good.
With deep roots in Southwest Florida and experience serving clients nationwide, she brings a rare balance of local market understanding and national-level strategy. Her work is grounded in transparency, long-term thinking, and building marketing foundations that hold up as algorithms and platforms change.
Ammie brings full-stack development experience to WBN Marketing of Florida’s web projects. His work spans WordPress, Shopify, WooCommerce, React, and custom-built platforms, with an emphasis on clean builds, strong performance, and secure, scalable foundations.
He also incorporates AI-driven tools where appropriate, helping create digital platforms that are efficient, reliable, and aligned with real business goals.
Originally from Vermont, Kelly holds a Bachelor of Science degree in Consumer Studies and Merchandising from the University of Vermont and brings a strong background in marketing, customer service, and operations. Her experience includes managing marketing efforts and overseeing business functions as Vice President of Operations at JDM Manufacturing, where she worked to improve efficiency and support growth. Kelly is skilled in team leadership and building customer relationships, with a practical approach to creating effective marketing and service strategies. When not assisting clients at WBN, Kelly loves to cook and bake (and we love that she loves to cook and bake) and she resides in Naples, Florida with her husband and two children.
Clients work directly with experienced professionals — not account managers reading from scripts. We’re selective about the businesses we work with, and we value relationships built on trust, mutual respect, and shared goals.
It comes from experience, adaptability, and understanding how strategy, technology, and messaging work together. That’s what our team brings to every project — whether supporting a local Naples business or a national brand. If you’re looking for a marketing partner who prioritizes performance, clarity, and results, you’re in the right place.