Tips For Posting Eye-Catching Social Media Stories

Social media marketing is a great way to connect with your customers. Not only are social media campaigns far less expensive than more traditional forms of marketing, these types of campaigns can often prompt levels of consumer engagement that you simply can’t get by purchasing print or billboard ads. Why social media marketing is powerful […]

What Is Search Engine Optimization?

Let’s pretend that you’re about to open the world’s best, most exclusive restaurant. You’ve spent months working on the menu, you’ve hired 2 world-renowned chefs, and the restaurant’s concept is nothing short of *chef’s kiss*.  You’re convinced of two things. First, you’re about to be the owner of the #1 restaurant on the planet, and […]

How to ensure your new website has a good SEO ranking

Regardless as to whether you’re starting a new business or your current company has been around for a while and you’ve decided it’s time to revamp your website, you’ll want to make sure your website is SEO optimized.  Not only is a page 1 ranking something to be proud of, it can also help attract […]

What to Do if Your Google Ranking Drops

Small business owners understand that their website’s ranking can make or break their bottom line.  Ranking on page 1 can be very, very lucrative, but companies whose websites fall on page 3 (or worse) are far less likely to attract online shoppers. Why? Because more than 90% of consumers don’t bother looking past page 2. […]

Yes, Online Reviews Can Help You Grow Your Business

Back before the Internet, when people needed to buy a product or service, they were often left to their own devices.  In many cases, purchasing decisions were made based on which company had the best and biggest ad in the Yellow Pages. Or, in some cases, decisions were made based on which companies had enough […]