Benefits of Hiring a Web Designer

Benefits of Hiring a Web Designer

Benefits of Hiring a Web Designer

In today’s world, it’s not unusual for people to try to DIY any number of projects. Yet just because you managed to unclog your sink, change your tire or bake a flawless, flourless chocolate cake, that’s not to say you should try to design your own website.

Why?

Because there are any number of things that could go wrong.

For example, one business owner we know said she decided to design her own website after watching a few online tutorials. At the bottom of her website she included a “contact us for more information” field, where users could send a note to inquire about X, Y, or Z, and include their phone number and email address.

Several months later, the business owner thought it was odd that she never got any inquiries. And it wasn’t until a customer decided to call her, roughly 10 minutes after filling out the online form, because they were anxious to have a question answered, that the business owner realized something was wrong.

The website was taking messages, she said, but those messages were not being delivered to her inbox. Upon closer look, she found more than three dozen unanswered inquires.

“I don’t even want to know how much business this cost me,” she said.  “I figured that handling the website myself would save me some cash, but not hiring an expert cost me mountains more than I saved.”

Yet there are other benefits to hiring a professional web designer.

Technology is constantly evolving

The days where people reached for the Yellow Pages to find a business or service provider are long gone.

Today, the bulk of these searches are initiated on a handheld device. Not only does this mean your website needs to be optimized for mobile (ie: your website’s code allows it to be viewed on computers, tablets and mobile devices, without the layout looking wonky), we’re quickly approaching a time where if your website isn’t optimized for voice search (aka: “Hey Siri, where is the closest Italian restaurant), you’re likely to lose customers.

A professional web designer will not only ensure your website is optimized for mobile and voice searches; they can help you make a lasting first impression. There are millions of websites on the Internet. As such, creating a unique, easy-to-navigate, eye-catching landing page can help your business get noticed.

If you have questions about the latest web design trends, how to get started, or you’d like to learn more about what it means to have an ADA compliant website, call WBN Marketing today to get started.