Latest News

01 Jul Why You Shouldn’t Cut Your Digital Marketing Budget During the Pandemic (Or Ever)

Posted at 07:55h in Digital Marketing by Margie Palmer

Business owners throughout the US are still struggling to adapt to this “new normal,” and in many cases, adapting means tightening belts, streamlining processes, and identifying ways to cut expenses. If you’ve been mulling over whether you should cut, or continue your digital marketing efforts, read on.

24 Jun Important Do’s and Don’ts When Blogging For Your Website

Posted at 07:20h in Blogging and SEO by Margie Palmer

If you are considering adding a blog to your website, to improve your SEO, you may be wondering where to start. On one hand, you want to be informative and knowledgeable, but on the other hand, you may be wondering what types of topics you should cover. You might also have questions about

17 Jun Two Key Reasons You Need to Update Your Website

Posted at 05:33h in Websites Naples FL by Margie Palmer

The coronavirus pandemic (and its subsequent stay-at-home-orders) has inspired lots of Americans to tackle long-overdue housekeeping projects. For some, that means updating the landscaping, painting interior walls and [finally] cleaning out the garage. Yet that’s not to say that small businesses shouldn’t be engaging in some updates as well.

10 Jun Two More Mistakes Business Owners Make with Their Websites

Posted at 06:54h in Digital Marketing by Margie Palmer

In our last blog post we talked about two big mistakes that business owners make with their websites, namely, choosing a visually busy design scheme and neglecting to update the content. Yet there still are lots of other “website fails” that business owners should avoid.

03 Jun Two Big Mistakes Business Owners Make with Their Websites

Posted at 05:29h in Digital Marketing by Margie Palmer

As digital marketing experts, we’ve seen our fair share of website (and web design) fails. If you haven’t updated your company’s website in longer than you can remember and you’re wondering if it’d pass muster, we’re here to help. For this blog, we wanted to discuss two of the biggest mistakes that business owners make with their websites.

27 May Tips for Staying Connected with Your Clients During COVID-19

Posted at 08:03h in Digital Marketing by Margie Palmer

It’s still hard to believe how much the world has changed in just a few short months. (Mind you, this is as true for business owners as it is for the average consumer.) If you own a company and you’re trying figure out how to stay in touch with your client base during a time where many people are still sheltering-in-place, you’re not alone. That’s why, for this post, we wanted to offer some tips for connecting with past clients and

20 May How Digital Marketing Can Help Your Brand Thrive Amidst COVID-19

Posted at 06:59h in Blogging and SEO by Margie Palmer

There is an old adage that states you need to spend money to make money. And while reeling in all of your expenses during the coronavirus outbreak seems logical at first, what you don’t spend could hurt you. I.E. – cutting your digital marketing spend will do more harm than good. For example, in our last few blogs we talked about how Internet traffic is at an all-time high. It makes

13 May How Digital Marketing Can Help Your Company Survive COVID-19

Posted at 06:58h in Content Marketing by Margie Palmer

A few weeks ago, we stumbled across a meme. It didn’t have any pictures, but the words said it all. “2020- written by Stephen King,...

06 May How to Adapt Your Digital Marketing Strategy During COVID-19

Posted at 06:55h in Digital Marketing by Margie Palmer

It’s been roughly six weeks since the COVID-19 pandemic turned life as we know it on its head. For example, long gone are the days where we can simply run to the store for half a gallon of milk or a pound of bacon without much forethought. Today, a quick jaunt to the market involves a mask, gloves, hand sanitizer and

02 Apr Helping our Valued Client, Prospective Clients & Employees

Posted at 15:10h in Uncategorized by Mary Brijlall

The current situation with COVID-19 (Coronavirus) has unfortunately created a “new” normal, presenting challenges globally as well as right here in Southwest Florida. Our first priority...