28 Feb SEO Tips: How to Make a New Website Rank Well
SEO Tips: How to Make a New Website Rank Well
Maybe you’re about to start a new business. Or, maybe you own an existing business and you’re looking to add a product or service that caters to an entirely different client base. Regardless as to how you’ve stumbled across our blog, it’s likely that you understand the importance of making sure your new website ranks well once it goes live.
Although we can’t pack all that content into one blog post, we can start by providing you with few important tips.
Choose your domain wisely
Search engines need to have an idea as to what your website is about, and one of the first things the crawlers will look at, is your domain name. As such, you’ll want to choose something that’s easy to remember, relevant and (if possible) incorporates the keyword you’re wanting to rank for.
A few months ago, one of our clients told us about a friend, who was wanting to start a party planning business. This woman was trying to come up with a domain name and she asked our client what she thought of the domain “Good Vibrations.” We’ll let you sit with that for a moment.
After some additional thought and consideration, the soon-to-be-business-owner chose to go in a different direction.
Do some keyword research
This can be tricky, especially if it’s something you haven’t done in the past. Keyword research will an important part of your SEO efforts, so you’ll want to do some homework to determine which words and phrases are most frequently associated with the product or service you’re wanting to sell.
For example, if you’re about to open a dental practice, you might want to incorporate phrases such as “dentist near me” or “dentist for kids” on your website and in your blogs. Keyword research is all about finding the specific words and phrases that will help improve your website ranking organically.
If you’re not familiar with how to use keyword planners or you’d like to learn more about how the use of keyword best practices will help improve your website’s ranking, call WBN Marketing today for a free SEO consultation.
Speak with a digital marketing expert
Making sure a website ranks well, out-of-the-gate can be a challenge, especially if you don’t have a lot of digital marketing experience under your belt. If you’re interested in learning more about how WBN Marketing can help your clients find your website, call us today to schedule a free consultation.