Why you should be advertising on YouTube

Older generations often don’t give much thought to YouTube. They know it exists, but they often don’t know how popular it is.  For example, not only does data suggest that this wildly popular social channel gets more than 2.6 billion (yes, billion) logins each month, more than 80% of social media users aged 18-25 use […]

Top 4 Benefits of Advertising on Instagram

If you’re not currently advertising on Instagram, there are lots of reasons to consider it. Not only has the platform been around for more than a decade, it currently boasts more than 1 billion monthly users worldwide. As the platform’s users continue to explore its features, such as IGTV and IG stories, there are many […]