What Is Search Engine Optimization?

Let’s pretend that you’re about to open the world’s best, most exclusive restaurant. You’ve spent months working on the menu, you’ve hired 2 world-renowned chefs, and the restaurant’s concept is nothing short of *chef’s kiss*.  You’re convinced of two things. First, you’re about to be the owner of the #1 restaurant on the planet, and […]

How to SEO optimize your blogs

Online marketers understand that SEO rankings play a crucial role in helping business owners grow their bottom line. Remember- companies that perform well in a Google search (i.e., their website shows up on the first page of search results) not only get more visits to their website, in many cases, they get higher conversion rates. […]

Is SEO a one-and-done process? The answer may surprise you

Small business owners throughout the globe understand the importance of search engine optimization.  Why? Because websites that aren’t SEO optimized perform less well in search result rankings, receive fewer visitors, and generate less revenue. We’ll give you an example.  We recently talked to a woman named “Anne.”  Anne developed her business in a niche market, […]

4 blog post ideas that you can use for your website

If you’ve been following our posts you’ve likely read posts about why it’s important to add new content to your website. Adding new content (i.e, posting a weekly blog) not only helps the search engine crawlers know that your business is still active, cross-posting your content to your social media channels can help increase customer […]