Top 2 Reasons to Hire a Digital Marketing Agency
Do you want to improve your online marketing efforts but you don’t have the budget to hire someone to work in-house? Have you been thinking about outsourcing this to an online marketing firm but you’re concerned it will be too expensive? The good news is that working with an online marketing firm is a lot […]
What is a digital marketing agency?
Savvy business owners understand the importance of spending their money wisely—suffice to say, individuals thinking about outsourcing their online marketing efforts want to make sure they’re making a wise decision. You may have heard the phrase that the only two guarantees in life are death and taxes, however, there is a third guarantee that you […]
Should you cut your digital marketing budget during a recession?
If you’ve turned on the news lately you’ve likely heard a lot of chat about the “R” word. And while the debate as to whether the nation is heading toward a recession, or whether there are ways that the US can still avoid it, remains lively, there are a few things that business owners will […]
5 more digital marketing terms you should familiarize yourself with
In our last blog post we highlighted 4 digital marketing terms that all business owners should be aware of. For this week, we wanted to introduce you to several more. Average revenue per user The average revenue per user (ARPU) means exactly what you think it does: it’s a measurement that allows business owners to […]
How to target various users on different social media channels
If you’re interested in advertising on social media but you’re not quite sure where to start, you’re not alone. Not only do you need to determine which channels to divert your advertising dollars to, you also need to understand the types of users that you want to target. Start by identifying your audience Before you […]
Key online marketing strategies for growing your business
If you’re wanting to grow your customer base, you’ll want to invest in digital marketing. However, if this is a realm that’s a bit new to you, it’s natural to wonder which of these various strategies works best. And while each company has its own unique needs, strengths, and goals, below are just a few […]
Top 3 reasons you need to stay on top of your digital marketing efforts
It’s been a little more than 2 years since COVID-19 emerged on the world stage, and most people can agree that the pandemic has fundamentally changed how we live our lives. For example, whereas most employees worked in offices before the pandemic began, today, a growing number of organizations allow staff to work from anywhere […]
4 blog post ideas that you can use for your website
If you’ve been following our posts you’ve likely read posts about why it’s important to add new content to your website. Adding new content (i.e, posting a weekly blog) not only helps the search engine crawlers know that your business is still active, cross-posting your content to your social media channels can help increase customer […]
What You Need to Know About Keywords
Don’t Let Keyword Chaos Crumble Your SEO Cake If your SEO ranking were a cake, your digital marketing strategies would be the ingredients you’d use to bake it. To get the best results you’ll need a well-designed website, meta-tags, back-links, and the right sprinkling of keywords. Simply stated, keywords are words and phrases that help […]
Blog posting tips for 2022
A key component of SEO optimization involves adding fresh content to your website, and the easiest way to accomplish that is by adding a weekly blog. If you’re scrambling for ideas and you’re not quite sure where to start, below are just a few ways you can get that task going. Ask your clients Do […]
