Can blogging improve my SEO ranking? Part 2
In our last blog post we discussed why it’s important to keep your website content fresh. For this week’s post, we wanted to elaborate on that point. Add content without going overboard When it comes to adding content, it’s best to keep things simple. We are not suggesting you add 50 new webpages to your […]
How to SEO optimize your blogs
Online marketers understand that SEO rankings play a crucial role in helping business owners grow their bottom line. Remember- companies that perform well in a Google search (i.e., their website shows up on the first page of search results) not only get more visits to their website, in many cases, they get higher conversion rates. […]
More Digital Marketing Terms You Should Familiarize Yourself With Before the New Year
The new year is just around the corner, and if you’ve decided it’s time to partner with an online marketing agency, below are just a few of the terms you should familiarize yourself with in advance. Analytics: Analytics are everything- not only can they provide you with real-time data about how successful a digital marketing […]
Is SEO a one-and-done process? The answer may surprise you
Small business owners throughout the globe understand the importance of search engine optimization. Why? Because websites that aren’t SEO optimized perform less well in search result rankings, receive fewer visitors, and generate less revenue. We’ll give you an example. We recently talked to a woman named “Anne.” Anne developed her business in a niche market, […]
Is SEO a one-shot process? The answer may surprise you
When you hired someone to build your company’s website, they likely spoke to you about SEO optimization. Having an SEO optimized website is important for a variety of reasons. First, it helps ensure your listing shows up on the first page of online search results. Second, the better your ranking is, the more likely your […]
2 signs that it’s time to redesign your website
Your website can make a powerful first impression—and you’ll want to make sure you’re relaying the right message. For example, if your website looks old and outdated, it’s not easy to navigate, and/or it’s not optimized for mobile searches, this could send potential clients running for the hills. You can think of your website in […]
Key online marketing strategies for growing your business
If you’re wanting to grow your customer base, you’ll want to invest in digital marketing. However, if this is a realm that’s a bit new to you, it’s natural to wonder which of these various strategies works best. And while each company has its own unique needs, strengths, and goals, below are just a few […]
4 blog post ideas that you can use for your website
If you’ve been following our posts you’ve likely read posts about why it’s important to add new content to your website. Adding new content (i.e, posting a weekly blog) not only helps the search engine crawlers know that your business is still active, cross-posting your content to your social media channels can help increase customer […]
Search Engine Optimization (SEO) Explained
You’re likely familiar with the term SEO, but do you really know what its purpose is? For this blog we wanted to explain what search engine optimization is in plain English. What SEO does Everyone wants to drive online traffic to their website. Not only can this help grow your client base, it can help […]
